Ruwaqi Ecommerce Website

Ecommerce Website

Ruwaqi is a UAE-based e-commerce platform targeting customers in the USA and Canada. The company required a sleek, bilingual (Arabic & English) website that delivers a seamless shopping experience while ensuring high search visibility and optimized performance

About The Project

The objective was to build a user-friendly, mobile-responsive, and SEO-optimized e-commerce website that provides an intuitive shopping experience while catering to an international audience

The challenges

    • Bilingual Website: Create a fully functional Arabic and English version for international and Middle Eastern customers.

    • Optimized User Experience (UX/UI): Design a smooth shopping journey with clear product categories and easy navigation.

    • SEO Optimization: Implement on-page and technical SEO to improve search engine rankings in the USA and Canada.

    • Mobile Responsiveness: Ensure an optimal browsing experience across all devices.

    • Fast Loading Speed: Optimize page speed and performance to minimize bounce rates.

    • Secure & Seamless Checkout: Integrate multiple payment gateways for a hassle-free purchase process.

    • Advanced Search & Filtering: Implement intelligent product search and filtering options.

    • Performance & Analytics: Track user behavior to optimize the platform’s conversion rates.

Key highlights of our development work

      • Bilingual Website Development with a smooth language-switching experience.

      • E-commerce UX/UI Design ensuring clear categorization, product discovery, and an intuitive checkout process.

      • SEO Best Practices Implementation, including keyword optimization, metadata structuring, and mobile-first indexing.

      • Mobile-Responsive Design with optimized layouts for all screen sizes.

      • Performance Enhancements to improve speed, including caching, image compression, and code optimization.

      • Secure Payment Gateway Integration supporting multiple payment options for global users.

      • Advanced Search & Filters, allowing users to find products easily by category, price, or specific attributes.

      • User Behavior Analytics, tracking searches, abandoned carts, and popular products for strategic improvements.

Services Used:
STRENGTH IN NUMBERS

Business impact

With a well-structured e-commerce experience, SEO optimization, and seamless performance, Ruwaqi now has a highly competitive online store targeting the USA and Canada.

15%

Organic conversion increased

100%

Organic Traffic Increase 

500%

Increase new users from Meta Ads

Esteemed Web Development solutions

A high-performance e-commerce platform that drives sales and enhances the shopping experience for global customers.

For Ruwaqi, we put together a robust web development strategy that includes:

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