Introduction
SEO in Saudi Arabia is growing fast — every business wants to appear on the first page of Google.
But while competition is increasing, many Saudi businesses still repeat the same seo mistakes that stop them from ranking, even with good content or great products.
If you’re running an online business in Saudi Arabia, here are the 7 most common seo mistakes you should avoid today.
business team analyzing SEO analytics on a laptop with graphs and charts.
1. Ignoring Local SEO
Ignoring local SEO is one of the most common SEO mistakes among Saudi businesses
Most Saudi companies target global keywords, forgetting that their main audience searches in Arabic or uses location-based queries (like “مطاعم الرياض” or “digital marketing Jeddah”).
If your business doesn’t show up in local searches, you’re invisible to nearby customers.
Fix it: Optimize your Google Business Profile, add Arabic keywords, and use city names naturally in your titles and meta descriptions.
2. Slow Website Speed
Many websites in the region are heavy — large images, animations, or poor hosting slow down page load times.
Slow websites remain one of the top SEO mistakes that directly affects search rankings
Google ranks fast websites higher because users leave if a page takes more than 3 seconds to load.
Fix it: Compress images, use CDN hosting, and test your speed on PageSpeed Insights.
You’ll Know What
3. Poor Mobile Experience
With over 90% of Saudi users browsing via smartphones, mobile optimization isn’t optional.
Sites that aren’t responsive lose both rankings and conversions.
Fix it: Use a mobile-first design and test your layout on multiple devices.
4. Weak Arabic Content Strategy
A common mistake is copying English content and translating it directly.
But Saudi users prefer a natural Arabic tone, especially in product pages and blogs.
Producing weak or unnatural Arabic content is a major SEO mistake that reduces both relevance and user engagement.
Fix it: Create original Arabic content that reflects local culture, values, and search intent — not just literal translations.
5. Neglecting Technical SEO
Even with great content, missing technical basics (broken links, missing meta tags, or duplicate pages) can ruin rankings.
Fix it: Audit your website regularly using tools like Screaming Frog or Ahrefs Site Audit to catch hidden issues.
6. No Backlink Strategy
Many Saudi websites rely only on on-page SEO and ignore authority building.
Backlinks from relevant, trusted websites are still one of Google’s top ranking factors.
Fix it: Collaborate with local directories, blogs, and industry sites to build authentic backlinks.
7. Not Tracking SEO Results
You can’t improve what you don’t measure.
Without monitoring keywords, CTRs, and conversions, it’s impossible to know what’s working.
Fix it: Set up Google Search Console and Google Analytics to track your SEO progress monthly.
Final Thoughts
SEO success in Saudi Arabia isn’t about doing more — it’s about doing it right.
By fixing these seven common seo mistakes, your business can outperform competitors and reach customers faster than ever.
Don’t wait for your competitors to outrank you — start optimizing smarter today.
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